Tis The Season: Fuh Carnival

Tis The Season:

Fuh Carnival

Not the blog getting ghosted!

Has it really been three months? A whole quarter!? Wow. I can explain though! I really needed to buckle down and navigate some mountains in my personal journey. Spending dedicated time nourishing myself felt slightly foreign to me, but I did it, still doing it and I plan to continue as I move through the days ahead. For me, that looked like bringing back travel into my life, increasing my workouts (versus counting teaching classes as a workout), and writing more…the irony since the blog got abandoned!

As the vibrant hues of summer take over, signalling the arrival of Toronto Carnival season, I find myself back in a whirlwind of events and responsibilities. However, this time it feels a little different for some reason. The energy in the air is palpable, the rhythm of Soca music reverberates through the city, and the infectious excitement of the Caribbean Carnival season is undeniable.

Running Simply Shakera Inc. and Carnival Spice brings immense joy and fulfillment, yet it also demands an extraordinary level of energy and dedication. As an entrepreneur, influencer, and advocate, the pressure to consistently deliver is high. Taking a break feels like an elusive dream, especially now that it's Spice season and my team has a full calendar of exciting events lined up.

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One of the standout events this season is the Blue Jays Caribbean Carnival at Rogers Center on July 26. This event is a celebration of our culture, a chance to showcase our heritage with pride. The fusion of sports and Caribbean festivities creates an electric atmosphere, bringing together people from all walks of life. The responsibility of ensuring that everything runs smoothly is immense, and while it's a labour of love, it's also a significant source of stress.

Following closely is the Soca Dance event with Forward With Design at STACKT Market, Unit 2-101. This event is a testament to the power of collaboration, blending fitness, culture, and community. It's an opportunity to connect with like-minded individuals and celebrate our shared passion for dance and wellness. Organizing this event requires meticulous planning and coordination, ensuring that every detail is perfect. If you haven't already, here to be a part of this vibrant dance series..

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Despite the excitement and anticipation, there's a part of me that desires a moment of pause. The relentless pace of work, combined with the high expectations I set for myself, often leads to feelings of overwhelm. Mid-year burnout is a real phenomenon, one that many entrepreneurs and professionals face. The constant hustle, while exhilarating, can also be draining. While I long for a break, I am reminded of the incredible community we have built together. The support, love, and encouragement from women and girls who look up to Simply Shakera Inc. for inspiration keep me going. They are the reason I push through the exhaustion, finding strength in their stories and dreams.

As we gear up for these remarkable events, I encourage everyone to join us and experience the magic of Carnival season. Despite the madness that took place last year (if you follow me on instagram, then you know) I will be back on the road for Caribana this year. A beautiful opportunity came my way, and it is also allowing me to have my Carnival Spice team to join in. Now we can hopefully have the redemption Carnival we deserve.

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~Who’s Playing Mas? ~

If you too are playing mas, sending you love and light. I’m not creating my famous Carnival Guide this year, but below you can find some tips and vendors.

Carnival Kicks

They design their own line of functional, funky and fabulous shoes and accessories. They know what festival-goers need and source products that create that sparkle and adds to the masquerader vibe but are also useful while raving and dancing the days away.

To purchase your carnival boots and accessories use code: “SIMPLYSPICE” for 5% off your purchase.

Carnival Packs

Based locally in Toronto, this vendor complements your carnival costume with stylish bags for the road and more.!!!

Use code: “SIMPLYSPICE” for 5% off your purchase.

Pop Ups will also start July 28th & 31st at EPIC MAS CAMP from 5pm to 9pm, plus CARNIVAL NATIONZ July 30th from 5pm to 9pm. Local delivery/pick up options available as well. Tell them Shakera sent ya!

KNIX

From leakproof underwear, to wireless bras, and ultra soft fabrics. Shop Knix's incredible products for women. Their leakproof thongs is especially great to use under your costume. Protects against sweat and period marks! Use code: "simplyshakera-tryknix" to receive 15% off of a min $120 purchase; ONLINE AND IN STORE.

Playing Mas? Here’s Some Road Tips:

Watch This

Attending The Parade?

Watch This

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“We go make them jump
We go make them turn up
We go make them wine
We go make them free up
Is the place of bacchanal
In this sweet botanical, this Carnival”

— Kes The Band

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In conclusion, while the desire for a hiatus is strong, the commitment to our mission at Simply Shakera Inc. is even stronger. Together, we will navigate this season, embracing the challenges and celebrating our successes. Thank you for your unwavering support and for being a part of this incredible journey.

Let’s make this Carnival season one to remember!

Caribana 2022 - The Recap

Caribana 2022

The Recap

Carnival Come Back Again!

Shakera, it’s been days since Caribana, and you’re still talking about it?

Absolutely.

Let’s unlearn this practice that cultural aspects are to be discussed within specific weeks, days or months. Caribbean culture is so rich in heritage and vibes… plus there is so much to learn about it. It deserves to be celebrated year round.

Overall, I had a great Caribana season. Toronto Carnival month ran from July 7th to August 1st. I am usually working with Carnival Spice throughout the weeks leading up to the Grand Parade so that I can try and keep that day for myself. Here’s a recap of how my time went.

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~Knix Partnership~

I am so happy to share that I am one of the newest ambassadors for KNIX. I also had the pleasure of working with the company on three Caribbean Carnival themed activations for Caribana.

The first was an in-person soca dance workshop attended by fellow Knix ambassadors and local influencers. The energy in the room was amazing. I loved seeing how everyone came with such an open mind and open heart.

Secondly, I collaborated with Knix on a “Get Ready With Me” video which shared my process for getting ready for parade day - SEE HERE.

I also wrote an article for the Knix website called: “The 4 Magical M's of Caribbean Carnival — and the Incredible Women Behind Them”. It was such a pleasure to highlight some of my favorite ladies from the Toronto Carnival community. Read the article here: https://knix.com/blogs/knix-blog/caribbean-carnival

Want to try Knix products?
Shop KNIX and use code: “SIMPLYSHAKERA_10OFF” for a % off of your purchase.

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~ Carnival Spice Events ~

I need to first send lots of love to the Carnival Spice team who spread the vibes all over the GTA. It was beautiful to witness and experience. We provided entertainment for companies such as Pepsi and CAMH while collaborating with organizations such as Phnx Fithouse and the WellConnected. A clear favourite moment was being invited by THE Toronto Blue Jays to perform at the Rogers Center. Below you will find a recap of that magical evening.

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~The Parade~

My overall road experience was about a 5/10.

The bad - everything, lololol. kidding! Although drinks were very accessible, we were only offered donuts, samosas, and chips. Even though I ate a hearty breakfast before leaving home, by around 4pm, I thought I was going to pass out. For a big band like the Toronto Revellers that has access to many sponsors, I expected more. I’ve played with them before and never had this issue, so not sure what happened this year. What made matters worse was we had to locate our food tent that was stationed AT THE END OF THE ROUTE to get our dinner. The tent was damn near impossible to find. I actually still have my wristband with all the food tickets still on it. No food plus extremely hot and dry temperatures was hazardous. On top of that, the vibe on the road was boring - I blame the DJs for this and quality of the speakers. The same 5 songs rotated for hours - Out and bad, Famalay, Savannah Grass, Top Striker and Trending. I was yearning for some small island soca or at the VERY LEAST something from 2022. I experienced maybe 15 minutes of vibes when DJ DOC started to play his set but then the truck needed to turn on the lakeshore so the music was turned off for safety reasons. We ended up looking for music at other bands at this point. Right before getting ready to throw in the towel and head home, WE FOUND DJ KEVIN CROWN! Listen. This man saved my carnival experience. We got at least an hour of non-stop tunes from all the islands, EVEN HAITI - which is a rarity in Toronto.

The good - I had excellent section leaders (@crownmasto) that provided a seamless costume pick up with a super stacked goodie bag. We had different body types within our group and they were super accommodating with modifying costumes to size. They also had their own photographers and videographers for the section which was a great touch. A major win was spotting one of our section leaders as we were about to leave who arranged food for us. His help was truly a game changer - I honestly don’t think I would have made it home safely if we didn’t eat. We enjoyed a hot tasty meal from King Catering that was served with a smile.

Other thoughts: For the most part, it felt so good to be back on the road again and just be surrounded by my people. Joy was all over the place and it was felt by the young, old, different shades, body types and genders. Because the band was first on the road, I didn’t really get to see to many people outside of who I played mas with. Remind me never to take transit to the parade again. I was lateeee so missed crossing the stage - that was crushing, but totally my fault. I am super sad that I didn't get to witness Suga Cayne mas’s stage presentation. Watch one of their sections here! It was far beyond anything our festival has seen before. I am sure we will see a lot more choreography infused in Toronto costume launches and stage presentations in future years because of them!

I typically keep my thoughts to myself about the Grande Parade itself because honestly I hate scrutinizing the one opportunity we have to celebrate the culture in Toronto at such a large capacity. BUT MAN, we really need to start holding organizers accountable for this lack lustre experience that we get year after year.

Have I seen improvements over the years? Maybe a handful like a risen stage area and more modern social media presence from the Toronto Carnival account… but that’s it as it pertains to the masquerader experience. The majority of the “improvements” seem to benefit the stakeholders more and that’s unfair. Something as basic as sending out an experience survey to participants is just a simple step towards making positive changes that will impact the PEOPLE who make the parade what it is.

From my neutral vantage point, it seemed like festival organizers were focused on generating income from attendees versus building more brand partnerships and masqueraders were focused more on stormers (the large group of individuals who enter the parade route without wearing a costume.) versus freeing up.

I understand that storming is a problem but has anyone asked why does storming even happen? What active measures are being made to address this problem that seems to increase each year? My unpopular opinion is that non-costumed participants are a part of the festival too. How are people who want to enjoy the vibes, but don’t want to play mas, being engaged?

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I saw a post where a Toronto carnival influencer suggested that stormers are just “broke people” taking up space. Not only is that insensitive coming out of a global pandemic, but that is completely unfair based on how Toronto Carnival functions. I know a lot of people that have lots of money and still do not want to play mas in Toronto because flat out - the appeal is not there anymore for many reasons.

“From an anti-capitalist and Caribbean history perspective, we have “stormers” in the Caribbean and we call THEM revellers. Costumes have become a status symbol of wealth instead of traditionally it was for symbolism in a time when this was the only way we could send a message to our oppressors to have a voice in the Caribbean”

— @topgalchef

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A costume with a big band on average starts at about $400. You’re expecting from the band to get the costume  you seen on website or launch, music trucks with quality DJs, food, beverages, and marshals. 9 times out of ten YOU DON’T GET ALL OF THIS!!!!!

From the parade, by way of the festival management committee, you expect to get a seamless parade route, washroom access, first aid access, a stage… 9 times out of ten YOU DON’T GET THIS!!!!! So insulting everyone who doesn’t want to play mas in Toronto is unreasonable.

I often see folks comparing Caribana to other Toronto parades such as Pride and the Santa Clause Parade. Both these events host 1000s of people and seem to have no issue with overall crowd control. Why do we think that is?

Key factors I think should be considered is the event location, access to funding and the mindset of everyone involved at each event.

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photos by @sidnaidu

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~Recommendations~

Here are a few recommendations I will freely offer the FMC and Toronto Carnival bands who year after year seemingly go to sleep between September and February - then pop up In March when it’s time to sell costumes. This is not okay.

EDUCATE YOUR AUDIENCE.

There should be a FMC sub-committee SOLELY focused on this. Educating folks on Toronto Carnival rules and regulations while connecting it to the history of mas is minimal significant in maintaining the integrity of the parade and festival at large. It’s 2022, at least 70% of the people who participate in carnival are on social media. Where was the education? Where was the information? No funding? .. then why weren’t organizations who produced content to fill the gap not amplified?

History should be top of discussion. Consent and body autonomy should be top of discussion. Body positivity and Inclusivity should be top of discussion. THEN sell costumes and highlight event sponsors! The costumes sell themselves - especially those found within the larger bands.

It’s 2022, why do we not have a Toronto Carnival app dishing out pertinent information?

Why are we waiting until band launch season to engage with masqueraders?

ENGAGE SPECTATORS

After 55 years, expecting people to just now stop and watch the parade only is naive and negligent at this point. People are looking to feel vibes, see their community and have fun.

• Perhaps add a concert area in the band stand? or maybe a kids zone with face painting bouncy castles, mascots, SOMETHING?!

• Perhaps we could utilize all of these corporations that capitalize off the festival and put something back into the community. Mek dem give out free tings, sponsor performances within the exhibition grounds… millions of people show up for this - there is nothing like it in Canada! Why are we not leveraging our greatness?

A masquerader from out of town shared all her expenses for participating in Toronto Carnival - it was very eye opening: WATCH HERE

TRANSPARENCY

Every year the festival management committee release 1-2 people to be the face of staff and they select one model from the community to be the face of festival… that’s it.

Who are the decision makers? How are funds being used? Where are all these government grants being applied? Why isn’t the community being involved in how the plans are being made? Is there priority for customer (masquerader) experience or is it only the stakeholders that are valued?

A DESIGNATED SPACE FOR MASQUERADERS

My unfortunate food experience wasn’t a Revellers issue, it is for fact, a Toronto Carnival issue. A few years back I remember all bands were mandated to remove washroom trucks and food trucks off the road due to safety concerns… but this continues to affect the quality of the masquerader experience. I am yet to receive a positive review this year from a participant in any band regarding food… just talks about cold pizza, and cold chicken and rice and limited vegetarian options. SAME OLE SAME OLE! Plus the moment you leave your band to go to an external washroom, the chances of you finding your band again is slim.

Perhaps the FMC can get clearance to use the exhibition food building that is located right beside the go train bus terminal? How cool would it be to have a central area for masqueraders to be served HOT food and have access to clean washrooms. The facility already exists, why can’t we access it? What other ways can we improve the masquerader experience? There is no mas without the masquerader and there is no grand parade without the mas… let’s not forget that!

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If you have gotten this far, thank you for your time. I am sorry if this review came off a bit disgruntled but I am so invested in this topic and I’m just tired of conditions remaining the same. Do I think I can run the festival any better? This answer is no. However that’s because no one person can fix this. Improving an event of this size will take a lot of work by multiple teams - but most of all it will take UNITY and WILLINGNESS TO LEARN. I appreciate the festival we have but I know we deserve better. Especially when we have qualified and talented people in this city to execute. We all play a major role in keeping this gift, that is known to us as Caribana, safe, enjoyable, and educational. Let’s keep conversations going and be open to grow as a community.

Cheers to another Toronto Carnival season coming to end… but may the vibes continue on and the culture continue to be represented throughout the rest of the year.

The 6 M's of Caribbean Carnival

The 6 M’s of Caribbean Carnival

Toronto Carnival Series

Carnival Come Back Again!

In just a few weeks, Toronto will be hitting the Lakeshore for Caribbean Carnival for the first time in two longgggggggggggg years. I definitely felt the absence of Toronto Carnival aka Caribana on both a personal and professional level. Aside from my own grief, I really felt for my colleagues that are heavily involved in the production of the parade. Nonetheless, we all weathered the storm, and can now countdown to the day where we return to the Lakeshore on July 30th, 2022. Instead of just sharing my annual Toronto Carnival Guide, I will be releasing a series of Caribbean Carnival blog content on this platform filled with tips, resources and experts that you should know. Here goes post number one of the series!

The 6 M’s of Caribbean Carnival.

There are so many aspects of carnival that create the magic we see and feel on the road. From the design of the costume, to the band launches, to the mas making/accessory shopping/fitness routine etc. On today’s blog I highlight six significant aspects of Caribbean carnival through the lens of some of the top people in the city that bring these aspects to life with their work.

The Mas: Caribbean Carnival Masquerade (*the mas*), is what tells the story of the people. Designs that were made months in advance based on a given theme are produced, presented and worn by thousands across the parade route. The mas truly highlights the creativity of the Caribbean people.

The Music: Whether soca, pan, calypso or other wonderful Caribbean sounds, the music is what sets the tone and creates the feelings along the parade route.

The Meals: Caribbean food is a cuisine like no other with rich flavours, distinct spices and so much flair. Every island may have their own speciality dishes and cooking styles - but one thing is for sure, you can always expect tasty meals at Caribbean Carnival.

The Movement: Dance is an integral part of carnival. It is the natural reaction to music and good vibes in the atmosphere. The jump and wave, wine, chip and more recently the palance are just some of the many moves you will see masqueraders and spectators doing.

The Modeling: Band launches are the kick start to carnival season in any city. It is one of the most anticipated times and creates such excitement. Models of all shapes and sizes present the costumes with ease, style and grace.

The Memories: A really good Carnival memory lives in your soul for years on years. Whether it is your first look at yourself in costume on carnival morning or crossing the judging stage with hundreds of other masqueraders in your section. All of that hits different when these moments are captured on video or in a photo. Below is the perfect example of that. In 2011 I will NEVER forget how I felt playing my mas on the judging stage! I broke my purse, lost an eyelash and my rag - but none of that mattered. To my surprise, the next morning I found out that a photographer from the Toronto Star captured my section crossing that stage. The photo was used on the cover of the newspaper - look who was front and centre.

Need Carnival Boots or Accessories?
*Click this link to shop & use code: “SIMPLYSPICE” for 5% off your purchase.*

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~The Music~

DJ Kevin is one of the most requested Caribbean DJs out of Toronto. I personally am a big fan of his musicality and his wide range of music knowledge. I don’t get impressed easily (lol) but I have been a huge fan of his every since I heard a Maximus Dan set he did at a Toronto event. Learn more about his story below!

DJ Kevin

GUYANESE AND TRINIDADIAN

www.djkevinmusic.com
@djkevintoronto

Say hello to DJ Kevin: born and raised from Toronto Canada. Well known for his love of the art form and vigorous work ethic DJ Kevin is the paramount of versatility in his craft. By this Kevin is one of Canada’s most sought after club DJs as well as an esteemed remixer/producer. He’s also well known for his FM radio presence as a host/DJ on the Weekend Ignition every Saturday broadcasted on Toronto’s Vibe105FM. Additionally, his guest appearances on other stations worldwide, HOT97 in St Vincent, Slam100.5 and Boom94.1 in Trinidad, HOT89.5 in Ottawa among many others.

What aspect of Toronto Carnival did you miss the most the past two years?

The most obvious answer to this would have to be the grand parade. Touching Lakeshore Blvd with the music, sound, and masqueraders is a feeling I can not explain. If you have been there you will understand what Im talking about. Additionally, it would have to be the build up to carnival, all of the incredible events/concerts that happen leading up to the parade as well as the celebrations after has to be something that I hold very special to me and can’t wait to do again.

What Is Your Favourite Caribbean Carnival Memory:

Every carnival has its own special memory. There isn’t a particular favourite, some islands are special solely because it’s the first time I’ve been there and being a person who is born and raised outside of the Caribbean to experience a carnival in the Caribbean is a blessing of its own.

What upcoming projects / events do you have coming for this season?

There is a lot of projects in the works, some I can mention, some I can not. As I write these responses while on tour currently in Cayman Islands for carnival I can confidently say I will be back here very soon. There are a lot of other cities I will be in within the next couple weeks. Outside of that, I am working on a few original productions to contribute to Soca music, fusing what I hear around the globe with Soca.

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~The Modeling~

Lateisha is the city’s favourite model in the Toronto Carnival scene. As she should be - after investing years into the culture and ripping the runways for many of the Toronto Carnival bands. We modelled together quite a few times back when I performed at the Toronto band launches, so I can tell you first hand that this job is not as simple as just putting on a costume and walking down the catwalk. Beauty is the easy part. It takes SKILL to do the job well and sell a costume. Plus, much TIME is invested - from fittings, photo shoots, re-shoots (if a costume needs to be changed) the actual show, and promotional events leading up to the parade! Learn more about her story below!

Carnival Bae

BAJAN - JAMAICAN

@carnivalbae
@tei_lovesfitness

Say hello to Lateisha: also known as Carnival Bae. Her love for carnival began at a young age when her father would play calypso and take her to the parade here and in Barbados. She began modelling for Toronto Bands in 2012 and that has grown into something she could not see herself not doing! Lateisha loves being on stage and bringing costumes to life. With 2022 and the return of Carnival, she added another aspect to the Carnival Bae name. You can now visit her instagram page for “Carnival Tip Tuesdays” where she educates others about Toronto Carnival and Caribbean culture in general.

What aspect of Toronto Carnival did you miss the most the past two years?

Although I missed being on stage but I missed being on the road in costume with other soca lovers even more. I was blessed to make it to Miami for carnival in 2021 and I left it all on the road. I remember taking a brief moment to shed some tears as the moment was surreal. I am happy we are back in action.

Your Favourite Caribbean Carnival Memory:

So far, the memory goes to my Jamaica carnival experience in 2019. I have not had the opportunity to get to Trinidad (see you in 2023) so, I know this is not the epitome. However, I enjoyed being in one of my home countries around soca and reggae and amazing food! Definitely ready to go back.

What upcoming projects events do you have coming for this season?

I will be continuing my “Carnival Tip Tuesday” segments on Instagram @carnivalbae. Plus, I will also be working with a big sponsor as their face in June and July (cant say just yet). You can also find me on the road with Carnival Nationz for 2022 in Hera as well as at all the official Toronto carnival events.

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~The Meals~

SugarKane Restaurant is such a fresh element along the Danforth bringing the Caribbean vibes and Caribbean food. Their menu is filled with many classics dishes and some fusion style options for those with a diverse palate. So happy they brought back the bake and shark, that is my favourite! Learn more about the owners’ story below!

SugarKane Restaurant

TRINIDADIAN - GRENADIAN

www.sugarkanerestaurant.ca
@sugarkanerestaurant
699 Danforth Avenue

Say hello to the ladies of SugarKane Restaurant - owned and operated by three sisters! SugarKane offers a mouth-watering taste of the Caribbean with a big twist! Sweet & Spicy flavours from the Caribbean and a Big Bold Cajun kick!

What aspect of Toronto Carnival did you miss the most the past two years?

We truly missed the Toronto Carnival the past two years! There is an excitement in the city around Carnival time that is unmatched. Although, we have only been open long enough to celebrate one Toronto Carnival at SuagarKane, we had the most fun showcasing live steel pan music, as well as a few models to showcase the beautiful handmade Caribbean costumes! We look forward to celebrating this year!

What Is Your Favourite Caribbean Carnival Memory:

One of our favourite memories of the Toronto Carnival was way back in the 80s when it was called Caribana. We used to sit on the side of the streets on University Ave in downtown Toronto with our parents, aunts, uncles and cousins, eating cheese paste sandwiches, beef patties & snow cones and watching the beautiful costumes and people dancing. When the big bands passed, we would get up, dance and jump up! It was the best!

What upcoming projects / announcements / events do you have coming for this season?

This year, the city is still opening up slowly but surely, and we will have steel pan music, soca dj’s, custome models and ‘of course’ we will be highlighting Caribbean food! Come dine with us soon at 699 Danforth Avenue!

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~The Movement~

Sulaire is a literal mover and shaker in the city. I have the pleasure of working with her directly throughout the many adventures of Carnival Spice which is an award winning Caribbean fitness and entertainment group. Whether she is performing in live/virtual shows or teaching a dance or fitness class, one thing you will guarantee from Sulaire is ENERGY. Learn more about her story below!

Sulaire

GUYANESE

@livelaughlovesoleil
@sulairepfitness
@CarnivalSpice

Say hello to Sulaire: She is a fitness and dance instructor that has been dancing professionally for over 6 years and has been instructing fitness classes for the last 5 years. In all capacities, she aims to motivate others to move their bodies and feel good, while providing a fun atmosphere to do so. Her passion for wellness and self-evolution has allowed her to help others identify and tap into their strengths so they can ascend to their highest potential.

What aspect of Toronto Carnival did you miss the most the past two years? 

From participating in band launches and showcasing the beautiful costumes, to instructing Carnival Spice classes within the community to physically prepare everyone for the road (although I did get to connect with some people virtually via various dance/fitness workshops), to participating in the parade itself (makeup, feathers, and the whole she-bang) …each part is so special and meaningful, but what I missed most was crossing the stage in front of judges and dancing with the rest of my section as confetti is sprayed in the air. It is such a magical moment. 

Your Favourite Caribbean Carnival Memory:

My most prominent memory of carnival was attending Caribana as a young girl (around 6 years old). Before they separated masqueraders and bystanders with fences, families would picnic on the grassy hills of Lakeshore Blvd, while watching beautiful costumes pass. During these occasions we would meet other relatives that would travel from  afar to dance, drink, eat and be merry, while the children would play games until our hearts were content.  

What upcoming projects events do you have coming for this season?

Last year, I launched a beach workout called PULL UP & FLEX. It is about showing up for yourself, enjoying the outdoors and getting in a good sweat. I am so excited to restart this program this summer. Anyone who would like more information can visit @sulairepfitness for updates. As I continue to lead Carnival Spice dance classes across the city, stay tuned for the release of the first ever "Soca Dance Directory” dropping on our YouTube channel May 16th. It will feature soca dance moves from A-Z that will help you get ready for the road.

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~The Memories~

For all the carnival lovers here, Yinx is one of the faces behind The Collabo Vibe aka the place you go first for coverage of Toronto Band Launches. She and I connected during my time as a Toronto Carnival model. I would always try to find her at shows because I knew she would capture some of the best photos of me; plus she would always welcome me with her beautiful smile. Learn more about her story below!

Yinx

LUCIAN - NIGERAIN

@themas.iv
@thecollabovibe

Say hello to Yinx: She is a creative and strategist based within Toronto with a passion for culture, design and community engagement. Her personal journey as a creative within carnival began a decade ago, when she started a blog known as The Collabo. She teamed up with two peers, as an all-female media team. The blog has evolved into The Collabo Vibe- a trusted source for band-launch coverage in Toronto. Yinx is also intrigued by the global movement of carnival, with respect to innovations and influencers that propel carnival to scale. This was the catalyst that led her to create MAS. IV. - a platform focused on highlighting thought leadership and trends across four focus areas: Mas, Muse, Movement and Music. 

What aspect of Toronto Carnival did you miss the most the past two years?

The aspects I definitely missed was the anticipation and excitement I would get during band launch season, where bands and designers showcase their creativity through the translation of the theme, designs and Mas presentation on stage. Through our work as media, we have had the privilege of capturing these special moments behind the lens and being a trusted source that has curated launch footage from across the years. Although I did not miss the late nights and early mornings post launch, it is certainly wonderful to see peers, models and bands throughout the 2022 band launch season.

Your Favourite Caribbean Carnival Memory:

There are many that come to mind, though I think one of my most memorable was playing Mas for the first time in Trinidad Carnival. I distinctly remember looking up at one point and seeing confetti descending from the air, hearing the sounds of soca and feeling complete joy from being immersed by other masquerades, family and new found friends while playing Mas. I still have video from my first trip that I re-watch, just to re-live and remember that moment.

What upcoming projects events do you have coming for this season?

We will be continuing our band launch coverage and sharing a special post - 2022 band launch series. I also look forward to sharing spotlight interviews that highlight the stories and journey of carnival creatives. Last but not least, I also am the Toronto ambassador for carnivalista, so will planning upcoming pop ups for masqueraders to get their carnival accessories.

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~The Mas~

Calvin is one of three section leaders for Crown Mas based in Toronto. I appreciate Calvin and his team because they are always looking for innovative ways to showcase mas while simultaneously engaging wider audiences to learn the culture or participate in carnival. Learn more about his story below!

Calvin

JAMAICAN - GUYANASE.

@calvinhyman_
@crownmasto
- play mas in Miami Beach for Toronto Carnival 2022

Say hello to Calvin: He works in corporate sales full-time + fitness instruction part-time + a Toronto Carnival section leader for CROWN MAS (365 Days of the year). 

What aspect of Toronto Carnival did you miss the most the past two years?

As a section leader I missed the community and working with my team. We all find purpose in different aspects of life but Carnival allows me to combine my work ethic, creativity and love for my culture into one. 

Your Favourite Caribbean Carnival Memory:

My favourite carnival memory is from the 2019 season. The first year Crown Mas "touched road". We had a lot to learn and even more work to do. There is no greater feeling than seeing your ideas come to life carnival day. More importantly we built more than costumes, we built a family. 

What upcoming projects / events do you have coming for this season?

At Crown Mas we spent the last two summers working on CARNIVAL IS SPORT and will be showcasing some new ideas and designs closer to the parade date. We are also trying something new in regards to how carnival is seen in the eyes of young women and representation. I know both of those answers are vague but you will see when they come to life. 

2020 In Review

2020 In Review

The year that has changed us forever.

Photo By: Haley G Photography

We made it to a new year. I do not take this lightly at all. The last few months have been extremely tough in so many different ways and has affected every area of our lives.  But here's the thing - we didn't give up and for that I celebrate us.

Many didn't live to see 2021. Before I proceed with my 2020 review I would like to take a moment to honour the lives of people in my life that I lost this year:

• The beautiful and precious Anaya Anderson; sleep peacefully baby girl.

• Two men with hearts of gold Justin Warner and Kareem "B.K" Wade

• Two women who were pillars in the Black Canadian community Kike Lola Odusanya & Denise Jones

• My cousins  Tash (TO), Marie (JA), Marlene & Don (US)

• and three of the most jolly elders that lived long beautiful lives Papa Chunny, Mama Wilson, and Papa Henry

and ya'll I am adding Kobe Bryant and Chadwick Boseman to this list. I know I don't know these men personally but their passing really affected me. Something about losing such giants at such young ages was hard to understand knowing that they had so much fire left in them. Their work has left such an impact on their industries and the hearts of many.

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While navigating a global pandemic and one of the biggest civil rights movements in history - I was and still am dealing with a personal matter that has been pretty difficult. Still I give God thanks for his grace, love and endless blessings that have come in many forms. One of which is through friendship. I have had to lean on my friends A LOT - they were the MVPs of my 2020 - for real for real!... Alisha, Rena, Jeff, Sarah, Sid, Lily, Michelle, Di Pickney Dem, Fittaz (just to name a few) I am looking at YOU!

What was beautiful though is that throughout all the chaos, confusion and grief, I found the opportunity for discovery, healing and reconnection. 

Now for a fun recap!!!!!!! Let's laugh and relive some fave moments from the year and Simply Shakera highlights.

Moments I am proud of:

On a personal level there were many triumphs that were achieved from big to small. Professionally I went into 2020 with these priorities: to book more speaking events, to have Carnival Spice work directly with different school boards and to take Carnival Spice fitness programming online (the irony!!!!!!!!)

From the moment the year started I hit the ground running and achieved those goals . The path to get there didn't look ANYTHING like what I imagined but it is only the beginning. Here are some awesome highlights from along the way.

• Received the People's Choice award for Best Dancer of 2019 via byblacks.com

• Was selected as one of the Top 100 women in Canada to watch in 2020.

• Was invited to hear former president Barack Obama speak live in Toronto.

• Finally introduced VISION my goal setting and vision board workshop to the world.

• Secured brand collaborations and speaking opportunities with some cool clients from TVO Kids to Nike Toronto.

Meanwhile in the land of spice, before the lockdown, Carnival Spice hosted our biggest in person event to date - that night still gives me goosebumps. We hosted an instagram live interview and dance class with Real Housewives of Atlanta star Tanya Sam that had an audience of over 3, 000. We've continually trended on Tik Tok since July and was even featured on the app’s explore page. The team performed at a few virtual and in-person events including the most dynamic Black History Month school assembly with over 500 people the day before wave one lockdowns. Spice also celebrated a 7th birthday via a virtual event and was voted Best Dance Company for a second year in a row by byblacks.com. I’m proud of the #SpiceFam - we truly persevered against all odds.

Top 3 Internet Moments

VERZUZ!

Shout out to Timbaland and Swiss Beatz for developing this concept - it was the gift that kept on giving. Top music artists from different genres and eras had healthy battles on instagram using their respective music catalogues. These instagram live streams were mini concerts that provided some of the best internet moments of the year. Teddy Riley's technical difficulties (and the memes to follow) were hilarious. Brandy and Monica facing off was so uncomfortable to watch; but still, it was beautiful to have these young legends come together and be celebrated. However, nothing and I MEAN NOTHING was more monumental then the BEENIE AND BOUNTY CLASH! Listen, the way that night revived my soul - WHEW! ...I'm sure many of my fellow Caribbean peeps can agree. It touching to see Jamaican culture be celebrated on a platform like this. The laughter, the music catalogues, the camaraderie between the artists, the memes, the entertainment quality that was similar to a past time. SO GOOD!

Tik Tok Dance Challenges.

Say what you want about Tik Tok but it is, BY A LANDSLIDE, my favourite app. I wish I joined earlier. I enjoy how it's a mix of fun, education and entertainment. Plus from a business perspective it positions your product or service directly in front of your audience. Although I never want to hear the songs Savage by Meg The Stallion, Savage Love by Jason Derulo, or WAP by Cardi B ever again, I must acknowledge how Tik Tok dances have changed the way music is heard and marketed. Even soca had success on Tik Tok! The #PutYuhBackOnItChallenge by Denise Belfon & Dj Flex was trending for months. The Carnival Spice take on the challenge achieved over one million views!!!

The Fresh Prince of Bel-Air Reunion

This television moment was something the world never knew it needed. The HBO special was wholesome from beginning to end. As a huge fan of The Smiths and this show, it was beautiful for me to see all the characters come together to reflect and reminisce with us watching. I cried, I laughed, I learned and I was inspired.

My Top Music Picks:

Top Reggae: “Lockdown” by Koffee

Top Soca: “By Any Means” by Voice (groovy) & “Yuh Bad” by Preedy (Power)

Top R&B: “Hit Different” by SZA

Top Hip Hop: “Dior” by Pop Smoke (Rest in peace to this young artist)

Top Gospel: “Something Has To Break” - Kierra Sheard with Tasha Cobbs Leonard

Top Dancehall: “Call Me If”, Dexta Daps

Top Pop: “Savage Love” by Jason Derulo

Top Afro (and arguably the biggest song of the year): “Jerusalema” by Master KG

Top 3 Words of 2020

Entanglement

Speaking of The Smiths - Jada Pinket Smith gave us one of the most meme-worthy words of all time as she revisited a personal matter on an episode of her hit show the Red Table Talk.

Pivot & Zoom (It's a tie)

Lockdowns and safety protocols have been tough personally but especially professionally. Business owners like myself know these these two words far too well at this point. To stay afloat we constantly had to adjust our business models to ensure our business could some how operate with whatever safety protocols were in place. For many, pivoting meant taking our services virtual. Dancing in front of a phone screen has been taxing to say the least but I am grateful for the ability to have a way in which I can connect with my community and clients.

Quarantine

What once was a word you only heard on medical shows and sci-fi movies became how most of us lived our lives at some point in 2020.  Solitude was common; even if you were quarantining with other people. Drive-By Birthday parties & curb side deliveries were a thing. Stay in your bubble they said. If you have to leave home where a mask they said. Many introverts were excited to stay home until they realized it's MUCH different when you don't have a choice.

Top Media Moments

Even with a lockdown, your girl didn't lose her stride entirely. I remained 100% committed to my mission despite the world wind of changes going on in the back end. I enjoy being on camera and it was an honour to continue sharing my story and my work  with the masses. Here are a few videos interviews that you can click and check out:

Interview With One Caribbean:

Carnival Spice Fitness demo on Breakfast Television (1 of 2)

Carnival Spice Dance Workshop at the How She Hustles - 10 Year Virtual Celebration

Carnival Spice in Barrie for Cultures Day

Carnival Spice Dance Workshop with Kiss 925:

https://www.instagram.com/tv/CDMWVwwnd-q/?igshid=h3f2bppx2b03

We Are Carnival Spice - The Documentary:

https://youtu.be/2RLZBCw8jkM

Breakfast Television 2/2 - featuring my nephew Matteo

https://youtu.be/Go7ZpURAiLE

Interview with the Toronto Carnival Festival Committee

https://youtu.be/l53DvpbDaqw

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What a year! We will never be the same. I do really want to say thank you again to every person this year that was intentional about pouring into me with love, advice, support and encouragement. It was needed and it was felt tremendously.

I pray for the safe keeping of you all; for your continued success and growth.

and now, I shall embark on what’s next, put my learnings from 2020 into action & continue to lead with passion & positive vibes.

Xoxo and Happy New Year.

Caribana Without The Parade

Caribana Without The Parade

Toronto Carnival 2020 Recap

Happy Toronto Carnival Weekend Everyone!

Wow - for the first time in YEARS we had no parade because of lockdown restrictions due to COVID-19. When this decision was announced in March I did not know how to feel. Disbelief was the most prevalent emotion.

Here’s the thing, Caribana without the parade is my pretty much my life. The work I do with Carnival Spice calls for me to be immersed in Caribbean Carnival 365 days a year so I did not think the cancellation would effect me greatly as it did. Kudos to all the promoters who offered alternatives to fill the void… I saw a Zoombana, Quaranbana and festival organizers even hosted a Virtual Road. I know this sounds terrible, but I chose to take a nice long nap on August 1st. I was completely overwhelmed with emotions and could not bring myself to do anything else. I did have a glass of wine and played some Voice to sooth my soul (add the song ”By Any Means” to your playlist). Although logistically, the parade itself can use a LOT of work, those who self identify as Caribbean or those who annually play mas feel a massive sense of pride in anticipation of this weekend. From revelling in the streets... to getting your hair/nails/lashes done and seeing your completed look carnival morning... to running into celebrities/friends/coworkers/exes etc on the road… to hearing YOUR SONG for the first time behind a big truck and going OFF… my song would have been anything on the “Yuh Bad” or “Caution” Riddim! The level of excitement is unmatched; arguably comparable to your wedding day or christmas morning…sigh..

To be clear though, the anticipation for Caribana weekend goes far beyond the fetes, costume pick up and walmart selling Caribbean based products at the front of the store. IT’S A CELEBRATION OF CULTURE, FREEDOM, UNITY, BLACKNESS, TOGETHERNESS, SOCA, FAMILY, FRIENDS, BODY-POSITIVITY, DANCEHALL, MAS, CHUTNEY, WELLNESS, LOVE, THE CARIBBEAN.

We Can’t Get Enough.

Even if you don’t play mas, it’s a weekend to just be proud and cultivate joy.  Most have celebrated this period from the were toddlers and hope to pass the traditions on to their children. 

Caribbean heritage and history is also deeply connected to the participation in Caribana weekend. The parade was gifted to Canada from Trinidad in 1967 and has grown to be one of the largest festivals in North America. The date of the festival also coincides with the the emancipation of enslaved people from Africa.

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Since I cannot share photos of myself taking a nap. Here are 5 Toronto Carnival Experiences I would like to highlight:

1995

Little Miss Shakera, always dancing… even at this age. My mom’s workplace at the time was a sponsor for the “Kiddies Carnival” (now called Junior Carnival) that took place in Little Jamaica on Eglinton West. The good ole days!

We were offered costumes the morning of but my mom had already picked out my outfit that’s why it does not match the costume! LOLOL… I remember this day like it was yesterday. I danced my little heart out.

Watch the pose; you could tell I meant business… was even featured on CITY PULSE… go figure.

2007

This was my first time playing mas as an adult. "Jamaicans don’t play mas” - or so I thought. During university, I met a trini dawlin, named Akeisha, who put me in a costume for the school’s talent show. I was SO shy that I wore the costume with black yoga pants. She then challenged me to play mas in Caribana that year- THE REST IS HISTORY.

I had no idea what I was doing but I still came hard. Matching shoes and bags; The shoes gave crazy blisters because the spray paint made them hard. The fabric on the bag was meant to be sprayed so the paint transferred on my skin! Lol. And are you seeing this eye make up? I believe this eye shadow that I had no idea how to apply cost about $40 and I used it once! The costume was made well though. I still have it and it is in perfect condition. The bra was 3x too big because I was scared of spillage. At the time I was a B cup, lol - the nerve!

2011

Back in these days when you modelled for a Toronto mas band, you could select any costume from the presentation to wear on the road. However, the costume I picked was the one I modelled since I fell in love with it the moment I put it on. It literally set the tone for the rest of this carnival season. This was my favourite Caribana to date. For the road, I even remember the song my section crossed the stage too: “ADVANTAGE” by Machel Montano. The stage was EPIC! Lost my rag, an eyelash and broke my purse. So glad I dismantled my headpiece and transformed it into a backpack for parade day. Everything was perfect and we were on the road for hours. I loved theme of the band too - we were different sea creatures. My section were the mermaids.

What solidified this magical experience happened the following morning. I woke up to the news that my photo was on the cover of the Toronto Star newspaper… and not just any photo... The photographer captured the euphoria I felt - crossing the judging stage!

2012

This pink costume was one of my faves to wear but I did not get many photos in it. I also paired it with nude fishnets before it was a trend in Toronto. Unfortunately this was not a good carnival year for me. I am sharing so you will take caution in the future. Scorching hot temperatures mixed with our band not having enough food and water led to me having extreme hit exhaustion. My symptoms were so bad that I had to leave the route early. Friends, although you have paid for food with your costume, do not rely on your band to feed you. Always have a hearty meal before you leave home. The day can be very unpredicatable and your safety is most important. Set yourself up for success. Ensure you are on top of hydration and vitamins leading up to the parade (and afterward of course.)

2016

This year was super fun. I worked a lot of promo events for the costume and did a lot of press with Carnival Spice. Plus, I had about 30 people from the #SpiceFam playing mas with me. Most were playing for the first time (something I cherish greatly). We were in different sections but arranged for everyone to be in the same band. It was also a year that I wore a wire bra for the first time. The ultimate highlight was two fold - one was performing for Kes the band and two was thiefin’ a wine on Kees on the road (member that Michelle???? Woyyyyy)

BONUS

Some 2020 Highlights:

As I was preparing to publish this blog I found out that Carnival Spice is trending #1 on TIK TOK via the #Caribana hashtag.

Pretty cool

You can also check out an interview I did with Kiss 92.5, Breakfast Television and the Toronto Festival Committee.

Breakfast Television: Moving in the Morning

https://youtu.be/Go7ZpURAiLE

Toronto Carnival Festival Committee

https://youtu.be/l53DvpbDaqw

Kiss 925 Interview

https://www.instagram.com/p/CDMWVwwnd-q/